Tourism, leisure and hospitality

Prospects for the development of ethnocultural parks in Kazakhstan

Saodat Rassulova — 2024-03-29

The article discusses the potential for the development of ethnocultural parks and ethnic tourism in Kazakhstan. The main directions and problems of development of this field of activity are revealed. The importance of the development of ethnocultural and geographical parks in ethnotourism is noted, as one of the decisive factors determining the prospects for the development of tourism in Kazakhstan, which occupies a special place in the field of internal and external tourism. The rich heritage, demonstration of cultural and everyday achievements, and the increasing high demand for traditions, characteristics and customs of the Kazakh people have a great influence on the development of ethnocultural tourism. Ethnic tourism is considered an integral part of cultural and educational tourism. In developed countries, ethnic parks are a highly profitable activity in the tourism industry. Therefore, further diversification of ethnic theme parks is considered a priority in ethnic tourism. It is ethnic parks that make it possible to discover, preserve and develop the traditions and customs of diverse ethnocultural groups by immersing themselves in the historical, national, geographical, sociocultural, human, legal and environmental environment.

Problems and prospects for the development of active tourism for people with disabilities

Dauren Aliken — 2024-03-29

The purpose of this article is to explore the problems and opportunities for developing active tourism for people with disabilities, who are currently considered as part of the tourism industry. The study used general statistics for the target groups under consideration, methods of collecting and analyzing data on key indicators in the tourism industry. In the course of the analysis, several series of programs and activities for people with disabilities of developed countries and global enterprises are shown. It can be recognized as an advantage of the article that the differences between leading countries and the Central Asian states are considered in a comparative model. The results of the study show the importance of this area of tourism, predicting emerging obstacles and ways to solve them, and also influence decision-making that promotes development.

An Inquiry into the Concept of Tourism Attractiveness

Aza Yevloyeva — 2024-03-29

The article delves into the intricate concept of tourist attractiveness, exploring the diverse array of elements that contribute to the attractiveness of a specific destination, place, or object for travelers. It comprehensively reviews existing methodologies for identifying and defining the constituent factors that shape overall tourist appeal, considering both broad perspectives and more nuanced categories such as destination attractiveness or allure of specific types of tourism. The outcome of this study is a meticulous examination of the components comprising tourism attractiveness, organized into distinct categories encompassing nature, culture and heritage, tourism infrastructure, sustainability, digitalization and broader tourism development, sports and entertainment, as well as hospitality and local communities.

The role and significance of architectural monuments in ethno-tourism activities (on the example of the Chechen Republic)

Daniyal Kidirniazov — 2024-03-29

The article reveals the role and value of architectural monuments of the Chechen Republic from the point of view of ethno-tourist activity. The authors consider the concept of ethnographic tourism as a part of cultural tourism as a whole and its influence on cultural heritage as a factor in the spiritual revival of the Chechen people. Ethnotourism is currently actively developing, attracting more and more attention from both tourists and local authorities, stimulating the development of small and medium-sized businesses. In this work, on the example of monuments of ancient and medieval architecture of the Chechen Republic, directions of ethno-tourist activity, aimed at familiarizing visitors with the way of life, traditions, culture of one or another region, taking into account the specifics of historical heritage, geographical location and natural and climatic conditions, are shown.

Problems of regulation of professional activities of guides and guides – translators in the Republic of Kazakhstan

Oleg Lyuterovich — 2024-03-29

In the past 2023, on the pages of the magazine «Tourism, Leisure and Hospitality», our authors have repeatedly raised issues related to the often-unsatisfactory work of Kazakhstani guides and translation guides. In this article, we will try, in addition to the previously mentioned reasons explaining this situation, to consider those that seem systemic to us, which have not allowed us to effectively solve the problems of training and quality work of this category of tourism entities for many years. To date, these problems lie in the fact that the Law «On Tourism Activities in the Republic of Kazakhstan» (as amended in May 2023) does not precisely define the meaning of the terms applied to the definition of tourism entities providing information and organizational services to tourists; in the absence of a standard for the training of regional guides-translators and guides; The fact is that there is practically no communication between the authorized bodies in the field of tourism with specialized researchers on the subject of publishing methodological literature for the training of guides and guides – translators. Another important problem is that the register of professions of the Ministry of Labor and Social Protection of the Population of the Republic of Kazakhstan does not reflect the status of specialists providing information and organizational services to inbound and domestic tourists in our country.

The role of UNESCO geoparks in sustainable tourism development in Kazakhstan

Saida Nigmatova — 2024-03-29

The article discusses the main provisions of the Charter of the International Program for Geosciences and UNESCO Geoparks, the goals and objectives of UNESCO global geoparks, prospects and opportunities for the organization and development of geoparks in Kazakhstan, their role in the sustainable development of tourism. Tourism in geoparks is focused on a long-term period, in which a balance is achieved in the implementation of economic, environmental, social and cultural development goals, the interests of all stakeholders are taken into account based on the rational use of tourism resources and comprehensive partnerships. Geoparks in Kazakhstan can become a breakthrough project aimed at preserving the country’s natural and cultural heritage, sustainable development of tourism, improving the economic situation and modernizing the consciousness of citizens.