Tourism and recreational potential of the garden city of Samal (Philippines)

Abstract

This article analyzes the tourism and recreational potential of the Island Garden City of Samal, which encompasses the islands of Samal, Talikud, and adjacent smaller islands. Using documentary sources, cartographic analysis, and digital resource research, a comprehensive analysis of both the region's natural and cultural heritage sites was conducted, highlighting key tourist attractions. The author conclude that the most popular types of tourism in this region are ecotourism, beach tourism, family tourism, and diving, with the tourism specialization of the islands of Samal and Talikud influenced by their landscape features and unique island environment. Systematization and comparative analysis led to the conclusion that the Island Garden City of Samal possesses significant potential for tourism development due to its unique natural beauty and cultural environment, while digital marketing can further promote the region's tourism brand. The findings of this study can be used for tour development and as educational resources.